In a
vibrant city like Dubai, one should
focus on a professional agency for their logo
design, as it is something that represents your company graphically
everywhere. Working together with the agency results in designing a unique
logo. Thankfully, in Dubai there are a vast number of professional logo design agencies that possess expertise and
experience to help you come out with custom logo for your brand.
What
does your brand stands for? What does this tell about your brand to your
audience – the answer to this question might be just a word or a sentence but
must connect your brand to your audience effectively. A fruitful discussion
between your agency and you matters much to churn out a logo that becomes your
face in your advertisements, marketing and branding designs across various platforms.
The
elements including colors and fonts used for your logo must be appropriate to
business type, as they speak a lot about your company and the attributes of
your brand. Let us consider a few font examples here. Serif fonts often used
for academic institutions logos whereas Sans Serif used for tech startups
because Serif fonts are considered to exude educational vibes and Sans Serif
fonts are considered proactive.
Similarly
colours imply a lot of things about your logo. Color of product package can
make your audience choose over your competitor product or a color icon on your
website is more likely to get more clicks. Let us consider a few colour examples
here to know what they stand for.
Red is
considered as to represent passion, excitement, danger and action whereas Green
is considered as connected with nature, sustainability, growth, money etc.
Likewise Pink is mainly connected with women audience.
A
professional graphic design and branding agency with experience in logo
design can help you guide with the fonts and colours along with other
factors for your brand logo design.
At the
end of the execution of the logo by the graphic designer, your logo should be unique yet simple. Complex logo can ruin the
brand – they are not easy to remember. What’s more they might end confusing
your audience.

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